FAQ 11 What Topics Should I Use in Video?

FAQ 11 What Topics Should I Use in Video?


http://www.JennFosterSEO.com  FAQ 11 What Topics Should I Use in Video?

Marketing has also shifted from a one-way broadcast to a multi-point conversation. In the past, communications were “broadcast” exclusively through mass marketing channels like radio, TV and newspapers. However with social media, much of the communication is controlled by the prospects through services like Facebook and Twitter, which have more than 700 million members combined. Additionally, YouTube, gets 300 million visitors a month.

You need a knowledgeable expert to help you plan and execute online and mobile marketing strategies with zero extra effort on your part. Review our pages and contact us for a no-obligation consultation to help your business with Internet Marketing to Increase your Local Traffic, Online Traffic and In Store Traffic.
http://www.BizSocialBoom.com

FAQ 10 Should I Hire a Videographer or Shoot My Own Video?

FAQ 10 Should I Hire a Videographer or Shoot My Own Video?  

Video Production Services:

• Online Commercials
• Website Videos
• Sales Videos
• Live Event Recording & Streaming

Call now and receive a FREE consultation – (801) 436-7841

Generate Leads through Online Video!

Helping your target audience take action is the purpose of online video, usually to give their contact information to; register for a newsletter, get a free report, view a series of videos, etc. This online marketing strategy allows you to capture the visitor’s name, email and other information to your database (called an autoresponder); allowing you to market to them instantly!

By adding a video to your website your marketing comes alive! With video, you can connect with the visitor one-on-one and share your passion for your product or service. A video between 1-3 minutes in length is often more than enough to give your customers the correct call to action.

We create videos to capture leads!

Services Include the Following

Script Writing Session — You’ll sit down with our professional writer, and hone in on the exact message you want to get across to your audience.

High Definition 1080p Filming — All our productions are produced in high-definition, generating high quality video for customers.

Location/Studio Production — Once you have your script written, we will produce your video on location or at a studio.

Editing/Voice Enhancement — This is where we bring everything together and the magic starts to happen. All studio recording and graphics are brought together through our incredible editing team. Audio is taken from your studio session and ‘sweetened’ in our audio editing software.

Coloring — All of your footage will be colored to bring out the dramatic effect you desire in the film.

Video Mastering — Your video will be mastered and converted to the type of format you need. You will also receive a mastered YouTube video which can be used with our video search engine optimization services.

Live Event Video Broadcast

Do you have a workshop or live event that you would like broadcast over the internet to your customers? We can broadcast and record your event live to the whole world!

By doing this you can reach more customers and leads without the obstacles of geographic area or paying for travel! This service works great for weekly, monthly, or quarterly trainings with your internal team as well. Best of all, we handle all of the technical geeky stuff involved in pulling off a live broadcast over the internet! The only thing we require is a solid internet connection.

Services Include the Following

All Inclusive Live Production — Includes Camera Operator, camera, microphones, internet streaming and recording.

Video Streamed from your website — We provide the support if you would like to create the live feed straight from your website.

Generate Leads through Online Video!

Helping your target audience take action is the purpose of online video, usually to give their contact information to; register for a newsletter, get a free report, view a series of videos, etc. This online marketing strategy allows you to capture the visitor’s name, email and other information to your database (called an autoresponder); allowing you to market to them instantly!

By adding a video to your website your marketing comes alive! With video, you can connect with the visitor one-on-one and share your passion for your product or service. A video between 1-3 minutes in length is often more than enough to give your customers the correct call to action.

We create videos to capture leads!

Services Include the Following

Script Writing Session — You’ll sit down with our professional writer, and hone in on the exact message you want to get across to your audience.

High Definition 1080p Filming — All our productions are produced in high-definition, generating high quality video for customers.

Location/Studio Production — Once you have your script written, we will produce your video on location or at a studio.

Editing/Voice Enhancement — This is where we bring everything together and the magic starts to happen. All studio recording and graphics are brought together through our incredible editing team. Audio is taken from your studio session and ‘sweetened’ in our audio editing software.

Coloring — All of your footage will be colored to bring out the dramatic effect you desire in the film.

Video Mastering — Your video will be mastered and converted to the type of format you need. You will also receive a mastered YouTube video which can be used with our video search engine optimization services.

Live Event Video Broadcast

Do you have a workshop or live event that you would like broadcast over the internet to your customers? We can broadcast and record your event live to the whole world!

By doing this you can reach more customers and leads without the obstacles of geographic area or paying for travel! This service works great for weekly, monthly, or quarterly trainings with your internal team as well. Best of all, we handle all of the technical geeky stuff involved in pulling off a live broadcast over the internet! The only thing we require is a solid internet connection.

Services Include the Following

All Inclusive Live Production — Includes Camera Operator, camera, microphones, internet streaming and recording.

Video Streamed from your website — We provide the support if you would like to create the live feed straight from your website.

For more information you can buy the Book!

2 Billion Consumers Worldwide to Get Smart(phones) by 2016

Over half of mobile phone users globally will have smartphones in 2018

December 11, 2014 | Mobile

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The number of smartphone users worldwide will surpass 2 billion in 2016, according to new figures from eMarketer—after nearly getting there in 2015. Next year, there will be over 1.91 billion smartphone users across the globe, a figure that will increase another 12.6% to near 2.16 billion in 2016.

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For the first time, more than one-quarter of the global population will use smartphones in 2015, and by 2018, eMarketer estimates, over one-third of consumers worldwide, or more than 2.56 billion people, will do so. That 2018 figure also represents over half—51.7%—of all mobile phone users, meaning that feature phones will have finally become a minority in the telecommunications world.

Inexpensive smartphones are opening new opportunities for marketing and commerce in emerging markets where many consumers previously had no access to the internet. Meanwhile, in mature, established markets, smartphones are quickly shifting the paradigm for consumer media usage and impressing the need for marketers to become more mobile-centric.

eMarketer’s latest mobile user forecast added 19 new countries, bringing the total to 41—including our first estimates for any individual countries in the Middle East and Africa. In addition, we significantly expanded our coverage of countries in Southeast Asia, Central and Eastern Europe, and Latin America.

On a country-by-country basis, here are year-by-year other milestones eMarketer expects during its forecast period:

• 2014: China will top 500 million smartphone users for the first time.
• 2015: Russia will surpass Japan as the fourth-largest smartphone user population.
• 2016: India will exceed 200 million smartphone users, topping the US as the world’s second-largest smartphone market.
• 2017: The US will surpass 200 million smartphone users, or nearly 65% of the country’s total population.
• 2018: Indonesia will pass 100 million smartphone users, firmly established as the fourth-largest smartphone user population.

Following are the top 25 countries worldwide ranked by smartphone users in 2014, according to eMarketer estimates.

eMarketer bases all of its forecasts on a multipronged approach that focuses on both worldwide and local trends in the economy, technology and population, along with company-, product-, country- and demographic-specific trends, and trends in specific consumer behaviors. We analyze quantitative and qualitative data from a variety of research firms, government agencies, media outlets and company reports, weighting each piece of information based on methodology and soundness.

In addition, every element of each eMarketer forecast fits within the larger matrix of all its forecasts, with the same assumptions and general framework used to project figures in a wide variety of areas. Regular re-evaluation of each forecast means those assumptions and framework are constantly updated to reflect new market developments and other trends.

- See more at: http://www.emarketer.com/Article/2-Billion-Consumers-Worldwide-Smartphones-by-2016/1011694#sthash.Bk5Nzhm9.dpuf

YouTube “How To” Video Searches Up 70%, With Over 100 Million Hours Watched In 2015

Google says most popular "how-to" searches include home-improvement, beauty and cooking related videos.

Amy Gesenhues on May 13, 2015 at 9:00 am

People trying to figure out how to accomplish a home improvement project, fix their hair or prepare a recipe have helped grow YouTube’s “how-to” searches by 70 percent year-over-year.
According to new data released by Google today, not only are searches for how-to videos up, but the amount of how-to content viewed has grown as well, with more than 100 million hours of how-to videos viewed by North American users since January.

Searches related to “how-to” on YouTube are growing 70% year over year, with more than 100M hours of how-to content watched in North America so far this year.

YouTube found its most popular “how-to” searches are related to home-improvement, beauty and cooking videos.

The top how-to home improvement video searches include “how to unclog a toilet,” “how to remove wallpaper” and “how to decorate your bedroom.” For beauty, users are most often searching for how-to videos related to “prom hair,” “balayage” (a hair coloring technique) and “man bun.”
YouTube accounts much of its search growth to mobile, noting 91 percent of smartphone owners turn to their phones to complete a given task.

“Being constantly connected has trained us to expect immediacy and relevance in moments of intent – the I-want-to-know, I-want-to-go, I-want-to-do and I-want-to-buy moments,” reports Google, “These micro-moments are the new battlegrounds for people’s hearts, minds, and dollars.”
Google says Millennials have also played an integral role in driving YouTube’s search numbers. Citing its consumer study from last month, Google reports 67 percent of Millennials agreed they can find a YouTube video on anything they want to learn.

About The Author

Amy Gesenhues

Amy Gesenhues is Third Door Media's General Assignment Reporter, covering the latest news and updates for Search Engine Land and Marketing Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy's articles.   

FAQ 9 What is a Video Card Brochure?

FAQ 9 What is a Video Card Brochure? 

Impact Video Cards is a full service video business brochure company.

• Complete video services including: storyboard, scripting, asset development, editing
• Template: design, printing, and development
• Turn-key services from concept to creation with express 14 day turnaround

An Impact video business brochure combines a high quality marketing video with your printed marketing message in one easy to distribute package that will help your company stand out from the crowd and “WIN” new high volume business.

Impact video brochures are interactive and fully engage your clients with the facts about your product or service as well as visual stimulation of the product or service.

Industry studies have shown that video expedites buying decisions by 72% versus plain print.

Video boosts comprehension and retention by 50%

75% of consumers prefer video presentations over that of plain printed information

A direct mail campaign using Video Brochures™ can produce an astonishing 6-10% response rate compared to a 1-3% response rate for plain printed materials.

Video tells a story the way you want it, time and time again, engaging your client’s sight, hearing and emotion.

For more information you can buy the Book!

How to Find Your Facebook Fans' Top Interests by Lindsay Dicks

How to Find Your Facebook Fans' Top Interests

by Lindsay Dicks

In the era of data-driven web marketing, knowledge is power. In the world of social media marketing, the most valuable knowledge is the interest of your fans. With an accurate assessment of your fans’ shared interests, you can utilize that information to target future social media posts and advertisements to Facebook users who follow pages directly related to those interests. For example, if you have Facebook page about business news, and you discover that the majority of your fans are also fans of the TV Show “Shark Tank” you could utilize that information to grow your number of Facebook followers with a Facebook ad campaign targeted to people who LIKE the Shark Tank’s official Facebook page.
The key to deriving this valuable information is to utilize Facebook’s built-in search engine. Below are three steps to find the Facebook pages that your Facebook fans follow.

1. Go to the search bar at the top of Facebook and search the phrase “Pages liked by people who like [Insert name of your Facebook Page]. E.G. “Pages liked by people who like CelebritySites.”

       2.  If you want to find pages liked by people near your physical geographic location, choose the option “Pages liked by people who live near [Your page’s name]

 

               

     

       3.  If you want to find pages liked by people who also like your page, select the option and click the magnifying glass.

 

Armed with this valuable information, you can apply this knowledge by targeting these pages in Facebook ads to promote your page to people who don’t follow your page yet. You can also consider running Google Display ads on websites that match the Facebook pages. For example, if you see that many of your page fans are also fans of  the USA Today Facebook page, you could add usatoday.com to your list of websites to target on Google’s list of websites eligble for Google Display ads.
 KEY TIP: DON’T FORGET YOUR COMPETITION! Consider some of your top competitors and use the same steps to find Facebook pages followed by their fans. Once you find those pages, consider adding those to your ad campaigns as well.

Enjoy this week's alert!
Lindsay






Lindsay’s FAV SEO/ SMM Alert- November 13 Edition

Why You Need A Twitter Dashboard
Adding the twitter Dashboard to your social media plan has its benefits. This article touches on how the changes made to Twitter in the past couple of years can really help you boost your presence and organization on Twitter.

 Snapchat tripled its daily video views to 6 billion in 6 months
Snapchat ‘s dominance for video channeling social media is growing fast.

7 Quick Tips Before You Choose Your Domain Name
Are you about to create your own domain name? Before you do, take a look at these tips and ensure you’re picking the right name four brands.

 How to Make Better Facebook Video Ads
Are you using Facebook video ads? Social Media Examiner explains how to make your ads better.

Facebook Loses Relevancy, Twitter Picks Up "Likes" | Social You Should Know
Keep update to what has been changing in social media, from new features on Twitter to a decrease in Facebook’s relevance.

Instagram Productivity Tips: How to Create a Workflow That Works
Because Instagram is primary a mobile application, it can be difficult to find the right flow on to use it effectively. This blog expands on ideas to use Instagram to its fullest.

How to Use Twitter Buy Buttons and Pinterest Buy Buttons
Twitter and Pinterest are now making it easier than ever to produce sales on social media. Learn how to add these features to your pins and tweets.

Content that sells: curate and convert using social media
Find our content curation can help your content marketing strategy stand out among the masses of Internet information.

For more information about Lindsay, Click Here!

FAQ 8 Why Does Your Business need Video?

FAQ 8 Why Does Your Business need Video? 

Video marketing is a new type of internet marketing and advertising in which business create 2-5 minute short videos about specific topics using content from articles and other text sources. The videos are then uploaded to various video sharing websites like YouTube for distribution and exposure.

Quite simply video marketing is incorporating videos into your marketing campaigns whether to promote your company, product or service. Customer testimonials along with live event videos are becoming more and more popular as companies try to leverage rich media content into their marketing efforts.

Marketers can get a lot of mileage with just one video by incorporating it into all your marketing channels – from email to search to landing pages. Moreover, studies show that video can  increase your Google ranking, conversions, open rates, click through rates and more.

For more information you can buy the Book!

FAQ 7 How do I improve my website to make money?

FAQ 7 How do I improve my website to make money? 

Business Mobile Websites – Top 11 Reasons for Having a Business Mobile Website


You don’t have to look very far to see that nearly everyone is using some sort of wireless device and these devices are being used by a growing number of users to access the internet.

Failing to recognize this could mean you’re losing out on a large portion of your potential market share.
We’ve all heard the phrase: “Leaving money on the table”… It means neglecting opportunities to make as much profit as possible with products and/or services you already sell. But how does this apply to mobile websites?
Well for starters, if you don’t have a mobile version of your business website, your mobile visitor is forced to view the desktop version of your website on the small screen of their mobile device. This tends to lead to frustration and the visitor quickly leaves without finding what they were looking for.

Mobile websites are designed and coded so they can fit within the exact screen size used on mobile phones.
Business mobile websites allow businesses to advertise their products and services directly to mobile phone users who use their mobile phone to search for products and services at the instant they are needed.

1) Another online medium to market your business brand
2) Create the perception of a reputable and trusted business and show you are above your competitors
3) Increases business “find ability” and market reach to customers on the move
4) Increases your business search engine listings and rankings this is a plus in Google search
5) Grow your customer database by using mobile site coupon codes and QR codes
6) Directly market to your prospects and customers personal mobile phone with instant offers
7) Improve communication interaction between your business and your customer’s with content that has a specific call to action
Make changes to your mobile site content quickly and easily with no technical knowledge just call us and we can make the changes for you in no time.
9) We can add daily or weekly specials – Coupons, QR Codes and events right to your Mobile website or calendar.
10) Process real time online payment transactions for instant payment for purchases if needed via PayPal
11) Give customers a “direct dial” link into your business for support from their mobile phone.

For more information you can buy the Book!

FAQ 6 What is Mobile Marketing? | Organic SEO

FAQ 6 What is Mobile Marketing? | Organic SEO 

4 Reasons Why You Should Have A Mobile Version Of Your Business Website

To begin, if you don’t have a mobile version of your business website, your mobile visitor is forced to view the desktop version of your website on the small screen of their mobile device.  This tends to lead to frustration and the visitor quickly leaves without finding what they were looking for.

Before we purchase anything these days, we like to know a little more about what we are thinking about buying. Generally we will search online to read any reviews or complaints that have been posted about the product or services in question.  However, we know for any business to succeed it must ensure that it can provide information that its potential customers will want.  Certainly in the last few years the importance of mobile websites for local businesses has grown quite substantially.
So, what are the reasons why you should have a mobile version of your business website and have it mobile friendly?  Below, I take a look at some of these.

1)  Year by year the number of people who are choosing to use the internet for information is growing by leaps and bounds.  During the last ten years, there has been a huge rise in internet usage.  As a matter of fact, in the USA alone, it grew an amazing 150% between 2000 and 2010.
2)  Around 60% of all people who own a mobile phone today will go online and around half of these will actually be spending time online at least once each day.
3)  The creating of a mobile website for your business is relatively inexpensive.  Although, how they are designed is different from the way in which a traditional website will be designed because of the screen size and resolutions that need to be worked with.  Plus, you will find that creating such a site doesn’t take up as much time.
4)  Mobile websites allow businesses to advertise their products and services directly to mobile phone users who use their mobile phone to search for products and services at the instant they are needed.

For more information you can buy the Book!