Wednesday, January 30, 2013

Increase Local Website Traffic





Increase Local Website Traffic




Local Internet Marketing




Local Optimization


Local search is any search aimed at finding something within a specific geographic area. It is the consumer seeking information online with the intention of making a transaction offline. These results are usually located towards the top of Google with the letters A-G located next to them. This section is considered by many to be the phone book of today. This is a must for all business yet much more effective for a brick and mortar business.




Organic Optimization


An organic search is a type of search that generates natural results that were not paid advertisements. Many customers feel that these results are a more accurate reflection of what they might want when searching for a specific phrase, because of their relevance to the search terms. The intention of the consumer using the organic search results is that of doing more research for relevant websites tailored to their search terms for shopping, finding information, to verify credibility, or almost anything else that you could possibly want to find out more about. The biggest advantage of Organic Search as opposed to Local Search is the use of optimizing the website under multiple search terms (local is limited to 5) and not being confined to your 


geographic area.




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